Roles and Responsibilities

• Will be responsible for Planning and managing BTL Campaigns to promote our products, generate leads, and ensure the revenue generated in their region.
• Will handle and manage a team of 100+ team members
• Will work with cross functions to ensure the success of these marketing campaigns
• Identify and create partnerships with different organizations to create new channels for marketing.
• Responsible to set up the processes for monitoring the marketing campaigns of the region and work with city leads to optimize the output of the campaigns
• Will also work hand-in-hand with our various internal operations, sales, finance, and back-end support teams
• Will have to recruit, train and motivate the ground team to achieve their goals with the desired efficiency.
• Will have to work with agency partners to identify the required resources for the campaigns.
• Evaluate the financial aspects of marketing activities, expenditures, or return-on-investment and profit-loss projections
• Identify, develop, and evaluate marketing strategies, based on Massive’s objectives and market characteristics
• Build strong consumer relationships, collect product and brand feedback and proactively address all consumer needs

Desired Candidate Profile

• MBA degree in Marketing with a minimum of 4 years of prior work experience.
• Experience in handling large teams is mandatory.
• Knowledge of business and management principles should be equipped in strategic planning, resource allocation, human resources handling, leadership techniques, and coordination of people
• He/she should be able to plan and implement, analyze, communicate, train & mentor the subordinates
• Applying logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, and approaches to the problems
• Ability to think creatively and support decisions analytically
• Strong hold on the knowledge of excel and CRM tools
• Excellent communication skills, an outgoing and enthusiastic personality
• Strong work ethic and discipline
• Candidates with command over local languages will be preferred

Job Type: Full-time

At Massive Mobility, we value resourcefulness, excellence, speed, and hustle. Our Core culture is al about

• Respect – For self, colleagues, customers, investors, competition, and environment.
• We respect Speed: We expect you to run as fast as you can and not ask permission.  If you are going too fast, we will tell you. The little things matter.
• We have a bias towards action: The best ideas are the ones that get executed
• We go deeper and deeper:  Every team member operates at all level, stay connected to the details., ask questions and validate with data. No task is beneath anyone.
• We are more than work: We take our work seriously and intensely but have many interests beyond work